The review process for your app apparently needs to complete before the app is available, as others pointed out, but the Play Console gives no indication this is a prerequisite, and happily states in several places that the App is available to internal testers when it is not. Internal testing does NOT require the app be publicly released. I just went through this completely unintuitive process, so let me clear up some myths: After the Internal app sharing setting appears, tap the switch to turn on. In the “About” section, tap the Play Store version 7 times. Open the Google Play Store app Google Play. Then you can make your app available to anyone by sharing a download link.īefore anyone can download, they need to turn on internal app sharing on their Google Play Store app. Upload an APK or app bundle on the internal app sharing upload page You can use Internal app sharing instead. Sharing link” section, select Copy shareable link.Īs of today, the format of the shareable link: 
To share a link to install a specific APK: In the “Internal app
On the “Choose an artifact” table, select the right arrow on the Select the artifact filter near the top right of the page. On the left menu, select Release > Devices and versions > App bundle
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